The context
Even under wartime conditions, Ukrainian companies protect jobs, maintain essential supplies and contribute to economic stability. Yet their products, stories and entrepreneurial achievements had too little visibility in Germany and across Europe.
Our brief
The campaign was created to introduce selected companies to international audiences, build trust and strengthen their presence in European markets.
Strategy and delivery
We developed a clear campaign narrative, presented the companies through editorial storytelling, and combined PR, content and targeted corporate communications.
Outcome
According to the clients, sales in EU markets increased markedly. The participating companies generated returns several times greater than the campaign investment.